John Andrews is a career shopper marketer, entrepreneur and intrapreneur having worked for the likes of Newell Rubbermaid, Hanes and, on the retail side, Walmart where he built Walmart Elevenmoms. He has also founded and …
Many have been commenting the retail apocalypse, including the newly appointed Chief Product Officer, Tomas Pueyo, for the French startup Ankorstore, which gained a $2 billion valuation in its last round of financing. Founded in 2019, Ankorstore is planning …
Over the Christmas period, I went to visit the mall in Towson, Maryland (USA). Outside of having difficulty in actually finding bona fide tennis shoes at several dedicated sports shoes stores (you can find all manner of fancy “running” and …
Ashley Galina Dudarenok is a China marketing expert, founder of two companies, Alarice a social media agency and ChoZan, for training, keynotes and masterclasses on marketing in China. Based in HK, Ashley is also …
In the wake of the recent share price drubbing of ASOS, the UK-based online fashion retailer with revenues of £2.42B in F2018, it’s apparent that the turbulence for retailers — and brands in general — is far from over.
In …
As companies continue to construct digital marketing strategies and plans, one area that still remains embryonic is the use of digital in retail. The question that retailers are asking themselves is how to use digital …
Here is an infographic on the topic of digital in retail, or digitail as Nicolas Bordas (VP TBWA Europe) likes to say.
Digitail concerns all digital tools and applications at the point of the sale (in …
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Talk about a timely podcast! Jeff Bezos apparently told his employees: “‘One day, Amazon will fail’ but our job is to delay it as long as possible” [from