Peugeot is promoting an “immersive tennis experience” as part of its showroom and online activation. As you can imagine, it’s a rather digital experience. Given my love of tennis and my familial link to Peugeot, I had to check it out. For those of...
Taking a cue from one of my favourite blogs Being Peter Kim, I thought I would take a step back and write down which are the top ten posts read on this blog over the last month. As Peter says, “blog content can be both highly perishable and easy to miss.”...
After Roland Garros, the tennis world turned its attention to Wimbledon 2009. Perhaps to help us forget about the economic woes and, certainly, to usher in the summer, we were treated to another glorious green grass tournament. If the French had a bad tournament, the...
French Open 2009 Men’s Title Roger Federer (#2) rolled over Robin Soderling (#23) in 3 sets, 6-2, 7-6 (1), 6-4, the ninth time in a row that Federer has beaten the surprising finalist. The young Swede had been the giant killer for four rounds in a row, but...
This year, Roland Garros and the French Federation of Tennis (FFT) have launched a programme (“Operation Balle Jaune”) to recycle the used tennis balls as part of a Sustainable Development program. There are 14 million balls sold every year in France...
How to tag someone on LinkedIn if their name doesn’t come up?
