The Privacy of SMS – How Companies Should Leverage This Channel
by Minter Dial | Sep 16, 2016 | Marketing
When configuring the settings to my phone, I tend to turn off basically all notifications. My conviction is that it is just not advisable or desirable to become the victim of the whims of others. As it is, I get distracted and unrelentingly annoyed when the person...The Mystery of the Unanswered Messages – Why people just can’t call back?
by Minter Dial | Feb 3, 2014 | Social Media
Speaking with a number of entrepreneurs around me — especially those having to deal with people within large business (but not only) — there are way too many unanswered messages out there. There is an evident dearth of people who think that calling back or...Text Message (SMS) – Why it’s a marketing paradise (and my nightmare)
by Minter Dial | Jun 24, 2013 | Mobile
When looking at the ever evolving improvements made to the Gmail interface (my primary email client), I shudder when I think about the unprotected SMS inbox. As a consumer, we are basically defenceless. As such, the text message could become a digital...SMS & Healthy Loving Relationships
by Minter Dial | Jan 27, 2009 | Health, Mobile
After getting drummed into our heads that using mobile phones may be carcinogenic, I am increasingly encouraged by recent studies saying that using the text (SMS) function is good for you! For its immediacy, the acceptance of shorthand (and errors) as well as...Most Popular Blog Posts
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