yooster | Minter Dial

Social Media is a misnomer; Word of Mouth is an outcome, not a technique

by Minter Dial | Feb 22, 2010 | Social Media

After a power meeting with Justin Kirby, founder of Yooster (a word-of-mouth opinion poll) and author of Connected Marketing, I thought it worthwhile to comment on two of Justin’s key mantras: 1/ “Social media is a misnomer.” Social media...

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Social Media is a misnomer; Word of Mouth is an outcome, not a technique

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