What’s the state of play of our world today? I’m guessing that if you had to answer that question you’d have a hard time putting an accurate description into a short sentence. And if you’re like me, your explanation probably reflects more your...
Minter Dialogue with Warren Richmond Warren Richmond is founder and CEO of Situ.Live, a completely new concept for retail based in West London. Warren is also Chair of the Retail Marketing Group, connecting tech brands with consumers across the world. In this...
Minter Dialogue with Gair Maxwell Gair Maxwell is a brand strategist and renowned speaker. He’s also author of the recently released “Big Little Legends, How everyday leaders build irresistible brands,” published by Page Two. In this conversation, we...
Minter Dialogue with John J Wall This interview is with John J. Wall, co-host of the marvellous Marketing Over Coffee podcast with Christopher S. Penn. He’s also VP of Marketing at EventHero, a real-time event management platform. In this podcast, we chat about...
Here is an infographic on the topic of digital in retail, or digitail as Nicolas Bordas (VP TBWA Europe) likes to say. What is Digitail? Digitail concerns all digital tools and applications at the point of the sale (in retail). For the purpose of this infographic, we...