Interview with Karan Behal, CEO of Pretty Secrets – eCommerce for lingerie in India (MDE90)

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Minter Dialogue Episode #90Karan Behal - Pretty Secrets - The Myndset digital marketingpretty secrets - Karan Behal - The Myndset digital marketing

This interview is with Karan Behal, founder and CEO of Pretty Secrets, an eCommerce site serving India with lingerie, nightwear, swimwear and more. Aside from being part of the burgeoning movement online, Pretty Secrets is quite the revolution for the Indian market. In this interview, we talk about the opportunities and challenges faced in growing the business, including the logistics and marketing activities. By the way, you can also sign up to the Minter Dialogue podcast here via iTunes. And, if you liked the podcast, please take a moment to go over to the “Ratings & Reviews” tab in iTunes to rate the show.
SPECIAL OFFER FOR LISTENERS IN INDIA: Use the coupon code ‘MYNDSET’ and you can get a flat 25% off on all orders with no minimum purchase required – It is valid until 1st June 2014.  Simply apply the code at checkout. {Click to tweet!}

To connect with Karan Behal:

Sites mentioned by Karan Behal:


Further resources for the Minter Dialogue Radio Show:

iTunes RSS Minter Dialogue Podcast - Branding Gets Personal Meanwhile, you can find my other English-speaking interviews on the Minter Dialogue Radio Show on Megaphone or via iTunes.  Please don’t be shy about rating this podcast on iTunes!   And for the francophones reading this, if you want to get more podcasts, you can also find my radio show en français over at :, on Megaphone or in iTunes. Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. I invite you to take a spin!

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