Minter Dialogue Episode #101mattin-david - the myndset digital marketing

David Mattin trendwatching logo - the myndset digital marketing brand strategy

This interview is with David Mattin, Head of Trends & Insights at Trendwatching is an independent trend firm based out of London, with an impressive network of trend spotters around the world. Trendwatching evaluates consumer trends and provides a freemium service, with paying services such as their latest Trend Reports, a Trend Framework and their Innovation Database. Given my association with the Netexplo Observatory, I was eager to get to know more about Trendwatching and their slant on what’s going on in consumer trends.

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Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. And, the new sign-off music is “A Convinced Man,” a song I co-wrote and recorded with Stephanie Singer back in the late 1980s (please excuse the quality of the sound!).


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