by Minter Dial | Apr 27, 2025 | Branding, Business, Marketing, Meaningfulness, Minter Dialogue, Podcast
Minter Dialogue with Flavia Barbat This podcast features a conversation with my guest Flavia Barbat, exploring the intricacies of branding and communication. Flavia, originally from Transylvania, shares her journey as editor-in-chief of Branding Mag and her approach...
by Minter Dial | Apr 8, 2013 | Branding
What’s your opinion of the celebrity endorsement as a marketing investment? To what extent can an external spokesperson be an authentic representative of a brand? If your brand has (or more likely wants to “achieve”) authenticity, is it a good idea...
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