social media | Minter Dial

Digital Marketing Rules: two nil!

by Minter Dial | Nov 30, 2011 | Social Media

Two Nil (aka 2-0) as opposed to 2.0? I frequently hear the term Digital Marketing team. It makes me think that there is still an us versus them kind of mentality inside companies, where management is still not sure who should be responsible for...

9 1/2 reasons why you should NOT get into social media?

by Minter Dial | Nov 28, 2011 | Social Media

Everyone’s talking about it! So, why not to jump into digital media marketing?As much as there is all this hype about businesses getting into social media, there are still a vast majority of companies that have not made the step – and that’s...

Password change or software version update: Two digital evils

by Minter Dial | Nov 9, 2011 | Social Media

Digital Passwords – Social Media Nightmare If you are in the world of digital marketing, you are probably signed up to a rather large number of social media networks and services. Then, keeping your various online passwords known, sorted and up-to-date is...

Digital Marketing Insights for Brands from political parties

by Minter Dial | Nov 8, 2011 | Social Media

To be personal, standard bearer and/or institutional in digital media? If you are interested in digital marketing, it is hard not to take interest in what has been happening in the political spheres around the world online. Politicians and political parties face major...

Social Media Marketing Challenge : How to pick the right Twitter username?

by Minter Dial | Nov 3, 2011 | Social Media

Your username is part of your digital eReputation Now that there are more than 300 million Twitter accounts that have been created, the options for an appropriate 15-character username — also known as a Twitter handle — are quickly being used up. A shorter...