by Minter Dial | Dec 18, 2013 | Marketing
One of the main problems for alcohol companies on the web is getting consumers to get through the age verification process or what is called the “age gate.” On the hand, these brands need to comply with the law and to demonstrate good faith about drinking...
by Minter Dial | Dec 12, 2013 | Leadership
In this chaotic world, we are besieged by information and multi-channel communications. Every day there is a new digital device, platform or social network being created. And, there could be a crisis lurking behind any corporate communication, commercial launch,...
by Minter Dial | Dec 9, 2013 | Retail
Tracking the way social media and digital is being used in retail environments has become much more intense recently. Just a year ago, the number of new initiatives was rather easy to follow, even worldwide. Retailers in London and New York were leading the party....
by Minter Dial | Dec 5, 2013 | Minter Dialogue, Social Media
Minter Dialogue Episode #83 This interview, recorded on December 1, 2013, is with James Moffat, CEO of The Organic Agency, a digital agency based in Exeter, England. In this conversation, we discuss the differences and challenges of B2B versus B2C marketing, social...
by Minter Dial | Dec 4, 2013 | Social Media
WeChat, launched by Tencent initially in January 2011 under the Weixin brand, is a far cry from Twitter. In film speak, we might say that WeChat is Whatsapp meets Twitter meets the iPad. {Click to Tweet} There are some 350 million users already, with...
How to tag someone on LinkedIn if their name doesn’t come up?
