With Twitter’s user base eclipsing 550 million, it can be a daunting task — especially for newer users — to find the right people to follow. Leveraging an article entitled, “Who to follow on Twitter,” also published on Social Media Today, I created an infographic-style presentation on the 7 Archetypes of Twitter Users. The idea is to present a quick read on an account in order better to identify whether the account may be of interest or not.
Twitter profiles
I identify 7 archetypes of Twitter users:
- The Social Star
- The Butterfly
- The Distant Star
- The Private Eye
- The Listener
- The Cycler
- The Egghead
For each archetype, I have created a typical profile, a description, a possible insight on the user and a rating on the degree of interest to follow (or to avoid) that user. In this evaluation, I have focused only the individual accounts, as opposed to corporate accounts. In addition, I note that I have excluded troll, spam or porn profiles.
The infographic – 7 archetypes of Twitter Users

If you would like to download this infographic as a PDF, you can do so here.
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