Minter Dialogue #49 This interview is with Jeremy Waite (@JeremyWaite), who is in charge of Social Strategy Consulting at Adobe EMEA. With a strong operational background and practice in building and implementing social media strategy, Jeremy is also great fun. To...
Blog
How To Get Real Twitter Followers – The Musician’s Lesson! cc @Davidrsmyth
Music to Twitter's ears The Evening Standard (London) published an article by David Smyth on "How to be a Twitter hitter." Without evoking the poetic license of a Pied Piper, the article provides the golden rules for how a pop star should build his or her...
BBC Oops – the irritating rise of websites that… cc @BBCNews
I was intrigued by the BBC OOOPS this morning! Words and images that catch the eye The BBC's front page this morning has an intriguing side story (in the far right column): "OOPS, the irritating rise of websites talking to you like a friend." Find it? Well, when you...
What’s your iPhone name?
No, I am not talking the name you might give your iPhone. I am refering to the way your name gets changed automatically thanks to the spellchecker in iOS. The most common name for me is "Mintal" rather than "Minter." Do you have an iOS name? Re-definition of who you...
Who’s Your Favorite? Managing Your Online Favoritism
Rockin' Robin - Tweet, tweedle-lee-deeWhen you read a Tweet -- depending on the time you have allocated yourself -- there is a whole slew of actions you can possibly do (of course, it varies depending if you are already following you or if you are following...
Facebook Search, Settings And Privacy For Digital Marketing – What You Personally Need To Know
From a brand perspective and for digital marketing executives, the way things are going at Facebook is becoming increasingly clear: brand marketers are going to have to pay more to get more [exposure] on Facebook. You are the media From the "user" perspective (aka...
Podcasts – Why and how you should get to listening to some podcasts as part of your daily digital regime
Podcasts have evolved from a trendy buzz word into a more mature phase, where you can now find some admirable long-standing podcasts that have withstood the test of time. That said, the podcast as a medium remains somewhat marginal in terms of mainstream consumption....
Three Wise Men or Three Why’s Men? How to recruit for the right attitude
Coming out of the Christmas period, you probably had your fill of the three wise men. My favorite crack I heard was "A virgin birth I can believe, but finding three wise men?" {Click to Tweet} As readers of this blog will know, there is a reason why Mindset is...
True or False – Fact or Fiction – The Viral Marketing Mechanism
Many brand marketers would love to create a viral video or viral marketing program, right? There is potentially an easy recipe if you analyze some of the past successes. But, beware, it might cost you! The viral marketing controversy There is rarely a better way...
Interview with @BrianSolis on the Inescapable Digital Transformation
Minter Dialogue #48 Through the looking glass This interview is with Brian Solis, author of Engage!, The End of Business as Usual as well as the marvelous Conversation Prism (right, and now in its third version). In this podcast, recorded in Paris ahead of the...

To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My new project is Dialogos, Fostering More Meaningful Conversations that is being published weekly via Substack, which will be converted into a book end of 2023.










