The power of silence in digital media

The pregnant pause Whether a comedian, teacher or an orator, there is no doubt that silence is a powerful tool. Its use must be used with discretion and timing is primordial. It can be learned and, hopefully, be mastered.  But, is this also the case in digital...

Marketing in 2012 – a window into the future

The Future of Marketing at the Media Aces Conference (Feb 2011) At the latest Media Aces* conference (7 February, 2011), I delivered a keynote speech entitled “Marketing in 2012.” There were 400 people on hand and the conference was broadcast in live...

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