Empathy At The Heart of Conversation

Empathy At The Heart of Conversation

In a podcast interview I recently pre-recorded with Marie Miyashiro, one of the premier experts on empathy and author of The Empathy Factor, I was blessed with one of those a-ha! moments. In point of fact, my  conversation with Marie made me aware of another important...
Own Your Territory and Be Your Word

Own Your Territory and Be Your Word

In a crowded world, companies of all sizes are having trouble standing out, much less carving out a territory. In a recent Duct Tape Marketing podcast, John Jantsch reiterated his long-employed tactic of “owning” a word. I fully subscribe. He talked about...

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