by Minter Dial | Apr 28, 2017 | Marketing
Marketers everywhere are now getting on the Influencer Marketing (IM) bandwagon. However, many (most) brands are still stumbling along in the process, giving little attention, providing small budgets and handing it off to the intern or maybe an agency to manage. But,...
by Minter Dial | Apr 26, 2017 | Politics
Round 1 of the French presidential elections was historic in one regard, in that it saw two non-mainstream candidates — Macron and Le Pen — get through to the final round (May 7). In other regards, however, it just felt like yet another French election...
by Minter Dial | Apr 25, 2017 | Leadership
Have you ever wanted to connect with someone on LinkedIn but weren’t sure how best to get that person to accept your invitation? For sure, even if that person is a 2nd degree connection (ie. a friend of a friend), the wrong answer is just to hit the...
by Minter Dial | Apr 23, 2017 | Minter Dialogue, Podcast
Minter Dialogue with Dave Parkinson Dave Parkinson, the Geordie Geek, spent over 25 years at Nissan, having been head of social and digital. He recently created his own consulting partnership, Brave & Heart, that promises to be “the antidote to juggernaut...
by Minter Dial | Apr 19, 2017 | Marketing
Would you not agree that having wifi while you are travelling is beginning to feel more like a requirement than a gift? Being a regular traveller on the Eurostar wifi is important to me. I have forever been one of most vociferous passengers asking for...