by Minter Dial | Dec 31, 2012 | Branding
Your mindset? Happy New Year / Bonne Année / Buon Anno / Feliz Año / С Новым Годом / Frohes neues Jahr / שנה טובה / عام...
by Minter Dial | Nov 4, 2012 | Branding
Convictions of a brand marketerThis 3″43 film was produced by filmmaker, Robin Block, of Red Sky Vision, in conjunction with Simply Communicate, ahead of a keynote speech I made at the IABC Conference in Paris (22 October 2012). In this film, I talk about my...
by Minter Dial | Oct 30, 2012 | Branding
Institute CSA & Havas Media Brand Study in France In a newly released annual survey from France — created by the Institute CSA on behalf of Havas Media – that identifies the top brands present in the lives of the French, there were a number of...
by Minter Dial | Oct 15, 2012 | Branding
To use or not to use? You know it’s a sad day when 18-year old Justin Bieber (91/100) is said to have more influence than Mick Jagger (whose stones are gathering no moss, as they have just announced two more shows both in London and in New York cf Rolling...
by Minter Dial | Sep 25, 2012 | Branding
If you’re like me, do you try to pack in as much as possible into every day? One of the tried and true methods to know whether you are advancing in the molasses of daily travail is to conjure up a list of things to do. Some of us use pen and paper....
by Minter Dial | Sep 11, 2012 | Branding
If you are on Twitter, you will have undoubtedly noticed how there are people have set up a systematized, automated process to follow and unfollow others on Twitter, in the hopes of “catching” a following. It is uninventive, uninviting and certainly...