How brands need to transform to succeed [video]

Convictions of a brand marketerThis 3″43 film was produced by filmmaker, Robin Block, of Red Sky Vision, in conjunction with Simply Communicate, ahead of a keynote speech I made at the IABC Conference in Paris (22 October 2012). In this film, I talk about my...

How to manage better your list of things to do?

If you’re like me, do you try to pack in as much as possible into every day?  One of the tried and true methods to know whether you are advancing in the molasses of daily travail is to conjure up a list of things to do. Some of us use pen and paper....

Twitter – revolving doors and digital hamsters

If you are on Twitter, you will have undoubtedly noticed how there are people have set up a systematized, automated process to follow and unfollow others on Twitter, in the hopes of “catching” a following.  It is uninventive, uninviting and certainly...

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