by Minter Dial | Jan 14, 2024 | Branding, Minter Dialogue
Minter Dialogue with Marty Neumeier To start off this new year, and just before I get back into the swing of brand new episodes for 2024, I wanted to re-release this wonderful conversation with Marty Neumeier. Where so many people are needing to belong and find...
by Minter Dial | Oct 19, 2023 | Branding, Marketing
Why are so many shying away from risk? Have you noticed how risk-adverse we seem to have become as a society? Rather than tolerate risk, we’re far happier to talk about making things safe. I like this quote even though it is systematically wrongly attributed to...
by Minter Dial | Apr 20, 2022 | Branding, Collaboration, Marketing, New Tech, Social Media, Web Enabled
What’s the state of play of our world today? I’m guessing that if you had to answer that question you’d have a hard time putting an accurate description into a short sentence. And if you’re like me, your explanation probably reflects more your...
by Minter Dial | Jan 23, 2022 | Branding, Minter Dialogue, Podcast
Minter Dialogue with Gair Maxwell Gair Maxwell is a brand strategist and renowned speaker. He’s also author of the recently released “Big Little Legends, How everyday leaders build irresistible brands,” published by Page Two. In this conversation, we...
by Minter Dial | Dec 12, 2021 | Branding, Leadership, Minter Dialogue, Podcast
Minter Dialogue with Nathalie Nahai Nathalie Nahai, author, prior guest and is known for giving keynote speeches and consultancy on persuasive technology, ethics and the psychology behind evolving consumer behaviours. A member of the BIMA Human Insights Council, she...
by Minter Dial | Dec 7, 2021 | Branding, Business
The other day, I was presented with a new start-up where the entrepreneur said he was going after a niche. The problem was that the niche was defined as everything to do with health — the entire health market. Even if you might ultimately have the ambition of a...