Many -- if not most -- people complain about the overwhelming number of emails they receive. It might be called email hell. In today's world of multi-channel communications, the issue has worsened considerably and is likely to deteriorate even more. There are multiple...
Blog

Anupam Mittal, CEO of People Group, founder of Shaadi and Makaan (MDE93)
Minter Dialogue Episode #93 This interview is with Anupam Mittal, serial entrepreneur from Mumbai India, who has been recognised as one of the most influential people in India (as well as in North America) by numerous titles, including BusinessWeek, Business Today. As...
3 keys to great SEO – Strategic Executive Opportunity
SEO - search engine optimization - continues to be a central tenet of website strategies. However, it tends to be a moving feast and opinions on how best to do SEO vary as much as the weather. As long as search continues to be a dominant route to discovery, SEO will...
BYOD – 3 reasons why management needs to get with the program
In the ongoing evolution at the workplace, nothing makes the challenge of digital transformation more urgent and tangible than the question of access to the internet and the use of personal devices, characterized by the term BYOD (bring your own device). It is...
Interview with Nicolas Gaudreau – CMO of Yellow Pages Group Canada
Minter Dialogue Episode #92 This interview is with Nicolas Gaudreau, CMO of Yellow Pages Group in Canada. Based in Montreal and a former INSEAD classmate, Nicolas has been at the marketing helm through a most intensive digital transformation. In this interview we talk...
“Thank you for your loyalty!” – 3 ways to do great loyalty marketing
This year is supposedly all about Big Data. However, many -- if not most -- brands are far from actually capitalizing on the opportunities in Big Data. I wanted to highlight an erroneous campaign by a rather large brand, that ordinarily one would think should know...
Whoops, where did they go? Are you more Google Search images or video?
An image or a video: which is more powerful? An image that speaks a thousand words? Or a moving image that talks a thousand images? Google Search has its own interpretation that you can read through the way it positions its tabs (i.e. in the navigation bar). It's a...
Interview With Tom Dougherty, Ux Director At Delete (mde91)
Minter Dialogue Episode #91 This interview is with Tom Dougherty, founding partner and head of User Experience at Delete Agency, a digital agency with a twist. Delete likes to push the boundaries, using a strong creative process, with standout clients such as Red Bull...
What does Glass Door say about you (your CEO) and your company?
You have to assume that, by now, most Human Resources departments have a keen eye on what is being said about their company (Google alerts, TweetAlarm, etc). One way to know with more or less impunity is via the portal Glass Door. Glassdoor is your free inside look at...
Under Armour – armour plated digitail experience in Shibuya, Tokyo
Under Armour, founded in 1996 and projected to do more than $2B in sales this year, likes to do things differently. Recently, I chronicled the very original Under Armour storytailing concept in Shanghai, where it's more story than store. I wasn't able to...

To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My new project is Dialogos, Fostering More Meaningful Conversations that is being published weekly via Substack, which will be converted into a book end of 2023.