by Minter Dial | Mar 17, 2014 | Social Media
The personal mindset sets the tone It should be no surprise, but the way we view life personally is important in business. I believe, however, that we are now entering a phase where the boundary between personal and professional is withering away. With the flattening...
by Minter Dial | Jan 21, 2014 | New Tech
The beginning of the year is time to take stock of new initiatives and directions. I started with a post on the 3 key words for 2014. While there is nothing flagrantly new in the items I am promoting as being the top trends for marketing, this year, there is a...
by Minter Dial | Sep 17, 2013 | Politics
In the wake of the NSA/Prism revelations, it begins to become too big to ignore: everything is being or will be monitored. Privacy is becoming a central issue of the internet and, by extension, should be a central concern for all digital marketing teams. I have the...
by Minter Dial | Jun 24, 2013 | Mobile
When looking at the ever evolving improvements made to the Gmail interface (my primary email client), I shudder when I think about the unprotected SMS inbox. As a consumer, we are basically defenceless. As such, the text message could become a digital...
by Minter Dial | Mar 1, 2013 | Social Media
The right digital marketing mindset is an elusive concept in a world of short-term results. As companies continue to pour resources into their digital marketing efforts, the pressure is heightening on marketers and agencies to perform. Briefs — even...