by Minter Dial | May 7, 2015 | Leadership
In this digitally enhanced, always on and increasingly transparent world, brands that are not embracing customer centricity are likely to face more and more issues. Customer centricity is important for three major reasons (hopefully not restating the bleeding...
by Minter Dial | Sep 18, 2012 | Marketing
The product is king!How to spot a company that isn’t customer centric? Product centric companies have a tendency to believe that they are equally customer centric. The story in the heads of top management goes along the lines of: “Product is King and...
by Minter Dial | Feb 14, 2012 | Social Media
Is your team on board with your client centric strategy?Who’s on first? I love this old line from Abbott & Costello (see the absolutely hilarious 1945 video below) and made famous around the world by Tom Hank in Forest Gump. As businesses struggle to figure...
How to tag someone on LinkedIn if their name doesn’t come up?
