by Minter Dial | Dec 3, 2013 | Retail
During my visit to Shanghai, I visited the brand new Jing An Kerry shopping mall, situated in prime real estate downtown. On the 4th floor, Under Armour has opened an innovative shop, truly not like others. Storytailing: a true execution where the shop is 80% story...
by Minter Dial | Nov 26, 2013 | Retail
The retail space is undergoing a transformation. It’s happening at a relatively slow pace around world, but we are seeing more and more digital tools and devices appearing during the shopping experience. I tend to refer to this trend of digital in...