by Minter Dial | Feb 1, 2017 | Branding
I often like to check out and juxtapose ads from the same industry. For this post, I wanted to look at two banking adverts: from HSBC and NatWest, both of which are headquartered in London. HSBC – Differing points of view I’ve long admired the HSBC...
by Minter Dial | Dec 26, 2016 | Branding
You would imagine that Woolrich, the outdoors clothing company that was started in Woolrich PA in 1830, is steeped in tradition, values and history. They have, after all, survived this long. And what of their branding? I found them with an implantation in the...
by Minter Dial | Feb 5, 2016 | Leadership
When I was first asked the question whether parenting skills were transferable to the work place (in terms of management skills), I shrugged off the idea. But, with some further reflection, I think it is entirely appropriate. Maybe it’s about letting the inner...
by Minter Dial | Jan 31, 2016 | Minter Dialogue, Podcast
Minter Dialogue Episode #180 — This interview is with Simon Barrow, a man with an illustrious career in brand management and agencies, who founded and ran People in Business for 21 years. Simon pioneered the notion “Employer Brand” and now helps...
by Minter Dial | Nov 9, 2015 | Leadership
After a post I wrote last week about burn out, I was gifted some wonderful comments. They were not comments one might easily publish since, at the end of the day, they represent some of our deepest fears, issues and convictions. What is for sure is that many of us...
