by Minter Dial | Jan 5, 2015 | Marketing
Are you working on your real-time marketing with your brand? With all the hype around the term of “real time marketing”, I wonder how many brands are actually taking it seriously? Naturally, real-time is just another facet of a marketing strategy. It can...
by Minter Dial | Jan 4, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #127 This interview is David Ohayon, Chief Digital Officer at John Paul, providing concierge services for companies in Europe. Whether as part of value-add for a fidelity program, a service for a premium brand or as a bonus for certain...
by Minter Dial | Dec 27, 2014 | Entertainment, WWII
The film, Unbroken, the epic story of Louis “Louie” Zamperini, was released this Christmas Day. Based on the eponymous and gripping book by Laura Hillenbrand, Angelina Jolie’s inaugural film as a director is a worthy film to see. As stated at the...
by Minter Dial | Dec 23, 2014 | Branding
This MasterCard MasterPass full page ad below was on the back of Section A of the Wall Street Journal (US edition) this past Saturday. It’s the express line online It really caught my attention for a number of reasons, not least of which is because it features a...
by Minter Dial | Dec 21, 2014 | Entertainment
I watched the film LUCY last night. The premise of the film is delightful: what if we were able to use our full intellectual capacity? What if we be able to activate 100% of our brain’s computing power? While I was lured into the idea that this was another view...
