by Minter Dial | Dec 11, 2012 | Marketing
Digital Findability There is a well known expression that an image speaks a thousand words. The only thing is, according to Google and the other search engines, an image without text is not findable. Thus, an image needs to be accompanied with words....
by Minter Dial | Dec 10, 2012 | Minter Dialogue, Podcast
Minter Dialogue #42 This interview, recorded at Le Web 2012, is with Marc Rougier, a past participant on my French podcast (hear the French interview of Marc from April 2011). Marc is founder and CEO of Scoop.it, one of the darlings in the curation space,...
by Minter Dial | Dec 9, 2012 | Minter Dialogue, Podcast, Retail
Minter Dialogue Show #41 This interview is with Jared Schiffman, co-founder of two companies that work on the area of digital for business, at the intersection of computer science, interactive design and education. One is a technology and design firm called...
by Minter Dial | Dec 4, 2012 | New Tech
Detox & Digital Disconnection I attended the first of Le Web 2012 and have particularly enjoyed the Orange surprise: the Orange Bubble or how to duck out from the overtly connected conference. In a world overpopulated with i-devices and black shirted geeks...
by Minter Dial | Dec 4, 2012 | Retail
On and Offline … in harmony The House of Fraser on Oxford Street (London) broadcast over a two-day period that it was doing an in store (offline) and online promotion. By all appearances, it seemed like a perfect case of blended marketing. So, I was happy...