by Minter Dial | Jul 12, 2012 | Social Media
I spent a good deal of time ploughing through the social media campaigns of the two French presidential candidates for 2012, Nicolas Sarkozy and François Hollande. The bottom line was that their social media campaigns did nothing to change the outcome....
by Minter Dial | Jul 10, 2012 | Social Media
Have you ever heard or said either of these excuses? “We’re so lean we don’t have the budget”or”You understand, we’re behind on our targets, so we don’t have any more budget” I think it’s highly unlikely you...
by Minter Dial | Jul 9, 2012 | Social Media
You would have thought that with a last name Dial, I would be all over the idea of a digital dial? For the past few years, however, I have been errant. In essence, I have been pressing the fast forward button on the iPhone video as if it were a button on a physical...
by Minter Dial | Jul 9, 2012 | Minter Dialogue, Podcast
Minter Dialogue #30 This interview is with Vincent Dutot, Ph.D, Associate Professor at the ESG business school in Paris and specialized in the world of eCommerce. With 10 years spent in Canada (beautiful Montréal) and now based in Paris, Vincent has a very...
by Minter Dial | Jul 4, 2012 | Marketing
I don’t know about you, but I hate it when someone starts with, “To tell you the truth…” It is a sure way to get me to frown and worry about what is about to come out of his/her mouth. Why? Because you kind of assume the default setting is...