by Minter Dial | Mar 11, 2011 | Business, Leadership
What is on your mind? Are you 37 years old…and counting Are you 37 years old and working for a larger sized company? If so, my hunch is that you have been doing an awful lot of thinking recently. Over the course of the last two years, I have had the chance to...
by Minter Dial | Mar 8, 2011 | New Tech
Modern brand marketing – redefining what is the “product” The new iPad 2 is likely to make me crack. I held out for the iPhone until v3 came around (the delay was also partly because I was still having to use Blackberry with my previous job). Up...
by Minter Dial | Mar 8, 2011 | Minter Dialogue, Social Media
Interactive Marketing at its best I got to know Rachel Weiss while working at L’Oreal. Specifically, Rachel began at L’Oréal in 2007 working on the digital strategy for PureOlogy and Redken USA (‘professional’ brands that sell through the...
by Minter Dial | Mar 3, 2011 | Social Media
I have been working with some PR teams recently and it is clear for me that the line between PR and Marketing is very grey. Whether PR is Public Relations or Press Relations, the definitions are increasingly muddled. Where does one stop and the other begin? No one...
by Minter Dial | Mar 2, 2011 | Social Media
If location, location, location is still the mantra for real estate, there is one word that seems to define our existence in the new business world, and, specifically, the world of marketeers. That word is BLENDED. What does blended mean? Blended, in this case, is a...