by Minter Dial | Jan 24, 2011 | Branding, Social Media
Branding gets personal inside and out When companies have been “brought up” to be high performing and distinctly professional in their approach, there is a real risk for them going forward if they do not loosen up their “settings” to be more personal. Not only does...
by Minter Dial | Jan 22, 2011 | Branding, Social Media
Looking for the business lessons in Google doodles (the freedom to play with its logo on its home page) is a little like trying to learn from Apple’s miracle marketing. There is a uniqueness and freshness that is contagious in Google’s changing logo. Along...
by Minter Dial | Dec 5, 2010 | Branding
How to customize marketing efforts without violating personal data? With all the news about the “close quarter” searching in the United States at airport security checkpoints, one might be excused for thinking that airlines are getting a bit too close for...
by Minter Dial | Oct 23, 2010 | Branding, Marketing
Transforming your brand into a winning, learning organization This white paper, “The Brand University,” co-written with my ex-colleague and long-time friend, Eric Mellet, was published here by BrandChannel (October 2010). Alternatively, since it is rather...
by Minter Dial | Sep 25, 2010 | Branding
A book I wish I had written! “Marketing Lessons from the Grateful Dead” (Amazon). Talk about a book that I wish I had written. As a long time fan of the Dead (“Deadhead”) and a travelling businessman, I feel like my involvement with the Dead...
by Minter Dial | Aug 15, 2010 | Branding
Getting down and personal with your clients and employees is surprisingly foreign for many companies; yet, I maintain that it is going to be an increasingly important element of success for marketers in the future. In this post, I want to lay down another anchor for...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
