by Minter Dial | Sep 22, 2016 | Leadership, Responsibility
I love it when I hear certain executives say “we’re beginning to get it.” The good news is that there is a lot of movement in big business and many brands are beginning to “transform.” However, as was highlighted in the newly released...
by Minter Dial | Aug 2, 2016 | Leadership, Responsibility
Over last decade, we have seen the creation of many new positions on the executive committee (generally the C remains the Chief and the O remains the Officer). These include: CRO – Revenue (in lieu of Sales) CMO – Marketing CDO – Digital or Data CCO...
by Minter Dial | Jul 31, 2016 | Minter Dialogue, Podcast, Responsibility
Minter Dialogue with Simon Burridge This interview is with Simon Burridge, former CEO of Virgin Games, once the right hand man to Sir Richard Branson, and with a meaty history in agencies, notably at JWT. Simon is now CEO of Playzoola, a very new kind of gaming offer...
by Minter Dial | Jul 27, 2016 | Cyber Security, New Tech, Responsibility
By now, you’ve surely heard of the Pokemon Go (PG) craze, right? If you haven’t, I suspect that means that (a) you’ve been on holidays in the boondocks, (b) you don’t have kids or (c) perhaps you snub all things digital? In any event, twenty...
by Minter Dial | Jul 17, 2016 | Minter Dialogue, Podcast, Responsibility, Social Media
Minter Dialogue with Jeremy Goldman This interview is with Jeremy Goldman, founder and CEO of Firebrand Group, a digital branding and marketing consultancy based out of New York. Jeremy is also a two-time author, first with Going Social and now with Getting To Like,...
by Minter Dial | Jul 16, 2016 | Leadership, Meaningfulness
It is with these repeated horrific events, like the latest terror attack in Nice, that I hope we are going to have ONE long-term positive effect: To encourage us to do (more) things that are #MEANINGFUL Share on X. In the face of such wanton barbarity, there is an...