by Minter Dial | Jan 24, 2017 | Marketing
As part of your new year’s resolutions (remember that far back?), did you make a commitment to go the gym more often in 2017? On one of my first sorties this year, I got back on the Cybex stationary bicycle at my sports club. And, like the security announcements...
by Minter Dial | Jan 5, 2017 | Marketing
As we struggle to distinguish between fact and fiction online (e.g. fake news), we also need to establish and find our own way to determine if someone on the other end is a person of confidence. Who for you are people of confidence? The answer is inevitably different...
by Minter Dial | Oct 11, 2016 | Marketing
Have you ever thought about how to make a dazzling, knock-it-out-of-the-park speech? Making a rockstar speech — where you get a standing ovation — may be something you aspire to do as part of your bucket list? I know that is something I would...
by Minter Dial | Sep 16, 2016 | Marketing
When configuring the settings to my phone, I tend to turn off basically all notifications. My conviction is that it is just not advisable or desirable to become the victim of the whims of others. As it is, I get distracted and unrelentingly annoyed when the person...
by Minter Dial | Sep 13, 2016 | Marketing
Uber is Disruption. It’s almost pure disruption, including in its ethical approach. But, one area of Uber disruption that might have gone below the radar is inside big business. One recent Uber driver gave me a smart insight into how Uber is disrupting ordinary...
by Minter Dial | Sep 9, 2016 | Marketing
Influencer marketing is probably one of the hottest areas this year in terms of marketing. I hesitate to say it’s a “buzzword,” but for most companies, the concept remains at best a new line in the marketing P&L. Reality is that influencer...