by Minter Dial | Sep 27, 2015 | Minter Dialogue, Podcast, Retail
Minter Dialogue Episode #165 This interview is with Jeff Rohrs, CMO of Yext, the leader in Digital Presence Management (DPM). It’s an extremely interesting space for any business with a physical presence, linking the store with the internet and smartphone. In this...
by Minter Dial | Sep 20, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #164 This interview is with Del Levin, head of the Marketing Effectiveness practice for Nielsen China, based in Shanghai. With a blue chip background in marketing at Colgate and as an American who speaks Chinese, Del is in a unique position to...
by Minter Dial | Sep 13, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #163 This interview is with Dorie Clark, marketing strategy consultant, professional speaker, and frequent contributor to a number of big titles, including the Harvard Business Review, TIME and the World Economic Forum blog. Dorie is also...
by Minter Dial | Sep 6, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #162 This interview is with Mark Schaefer, the globally recognized author, educator and speaker on marketing strategy. Author of 5 best-selling marketing books, including the Tao of Twitter, Return on Influence and, this year, Content Code,...
by Minter Dial | Aug 30, 2015 | Internet of Things, Minter Dialogue, Podcast
Minter Dialogue Episode #161 This interview is with a dynamic duo from Sigfox, a big success story out of France, with Thomas Nicholls, EVP of Communications, and Marion Moreau, in charge of Corporate Branding. If you are at all curious about the Internet of...
by Minter Dial | Aug 23, 2015 | Minter Dialogue, Podcast
Minter Dialogue Episode #160 This interview is with Adrian Swinscoe, a consultant, speaker and author of Rare Business, which also happens to be the name of the consultancy he runs. Adrian has a long track record working with small and big companies on...