One of the big buzz words being thrown about by the digirati (aka intelligentsia of digital marketing) and social media marketing mavens is the concept of a social business. Among the bigger groups, IBM and the Dachis Group seem to be deking it out on claiming the...
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Buy Buy Love, Hello Emptiness
Just like the rich kid who gets friends by handing out candy to the other kids in the playground, many large companies focus their resources on buying friends. The ways that brands can now invest in digital marketing has mushroomed. Such activities include:...
Interview with Roopak Saluja – Digital marketing, Storytelling & Content Marketing in India (MDE89)
Minter Dialogue Episode #89 This interview is with Roopak Saluja (@RoopakSaluja), founder and CEO of The 120 Media Collective as well as Bang Bang Films, a film production company, and the Jack in the Box agency. Based in Mumbai, Roopak is also a part of the Angel...
How to get social media right? The Social Media Mindset and The Big “L” Strategy
Is social media actually good for my business? The answer to that question is not always yes. It depends largely on your social media mindset. As much as I might be an aficionado and evangelist for social media, the reality is that it is not the panacea for all...
The Mystery of the Unanswered Messages – Why people just can’t call back?
Speaking with a number of entrepreneurs around me -- especially those having to deal with people within large business (but not only) -- there are way too many unanswered messages out there. There is an evident dearth of people who think that calling back or...
Interview with Ashley Friedlein, CEO of Econsultancy – All about digital transformation (MDE88)
Minter Dialogue Episode #88 This interview is with Ashley Friedlein, CEO and co-founder of Econsultancy, an international research and training group, focused on digital. With a subscriber base of over 210,000, Econsultancy has a great product with an...
For or against? The Big Debate for 2014 and the remainder of this decade
2014 is likely going to be remarkable less for introducing major innovations, and more for the new uses of existing technologies. The key differentiator will be in the mindset: are you for or against what is going on? It seems that we human beings like to put...
President Hollande – There’s a Hole in your Trustworthiness
The latest scandal in France with President Hollande, regarding his First Lady-cum-Second-Girlfriend-cum-Three's a Party, has brought to the forefront the divide between personal and professional life. In France, the refrain is frequent: what's personal is private....
Interview with Rajiv Mehta, talking digital marketing in India (MDE87)
Minter Dialogue Episode #87 This interview, recorded on January 22, 2014, is with Rajiv Mehta, fellow INSEAD alum (2005) and CEO of Puma South Asia, based in Bangalore. In this conversation, we focused on two interesting digital activities -- including the very...
A digital business card – What does a business card say about your digital IQ?
Unfortunately, business cards are still an important business tool. I say unfortunately because it means we still have to cut down trees to print them up. And then we still have to go back to our desks to input the details into our contact database. Wasted time....
To Book Minter!
I’m Minter Dial and I serve my clients by elevating the debate and energy, telling powerful stories and connecting people and ideas. My mission to insert more meaningfulness into our lives and at work. I relish being an engaging professional speaker on leadership, transformation and branding. I’m known for being someone who walks the talk and delivers on or above expectations. I’m the author of four award-winning books, including the second edition of my award-winning book, Heartificial Empathy (April 2023, available in English and French), You Lead published by Kogan Page that won the Business Book Award 2022, and Futureproof (FT-Press/Pearson) that won the Business Book Award 2018. I’m also the producer of the award-winning WWII book and documentary film The Last Ring Home.
My new project is Dialogos, Fostering More Meaningful Conversations that is being published weekly via Substack, which will be converted into a book end of 2023.
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