by Minter Dial | Apr 13, 2014 | Branding, Travel
As companies continue to inch (literally) ever closer toward greater and greater productivity, I can say that I was only mildly amused when the EasyJet flight attendant on a recent flight cajoled us into listening to the pre-flight safety announcements. As with most...
by Minter Dial | Mar 14, 2014 | Branding, Business, Travel
Heathrow Terminal 5 is in need of an urgent look at its customer journey… literally I recently took a British Airways flight in business class on a brand new 787 “Dreamliner” on one of the first ever non-stop flights between London and Austin Texas (it was...
by Minter Dial | Nov 6, 2013 | New Tech
People often ask me whether QR (short for Quick Response) codes are “for real”? The short answer is that QR codes will likely not have a long shelf life. That said, in certain countries — such as South Korea, Japan (from whence they come), South...
by Minter Dial | Dec 4, 2009 | Travel
I had my first ‘motorcycle taxi’ ride last Friday. It turned out to be a classic experience of getting to the airport JIT (just in time). My flight was at 4:15pm and I left my meeting at the MEDA headquarters at 2:30pm. According to the driver, we would arrive within...
by Minter Dial | Jul 22, 2009 | Marketing, Travel
Have you ever spotted a spelling mistake on restaurant’s menu and wondered if you should tell the waiter? What about when you see an error on an official document or signpost? Wouldn’t it be handy if, right near by, there just happened to be a...
