by Minter Dial | Jan 29, 2013 | Social Media
Minter Dialogue #49 This interview is with Jeremy Waite (@JeremyWaite), who is in charge of Social Strategy Consulting at Adobe EMEA. With a strong operational background and practice in building and implementing social media strategy, Jeremy is also great fun. To...
by Minter Dial | Jan 28, 2013 | Branding
I was intrigued by the BBC OOOPS this morning! Words and images that catch the eye The BBC’s front page this morning has an intriguing side story (in the far right column): “OOPS, the irritating rise of websites talking to you like a friend.” Find...
by Minter Dial | Jan 23, 2013 | Marketing
From a brand perspective and for digital marketing executives, the way things are going at Facebook is becoming increasingly clear: brand marketers are going to have to pay more to get more [exposure] on Facebook. You are the media From the “user”...
by Minter Dial | Jan 11, 2013 | Minter Dialogue, Podcast
Minter Dialogue #46 This interview is with Scott Weitz, founder and CEO of Driver Digital, specialized in driving viewers and interaction with video media across all measure of platforms. Previously, Scott founded Driver Media with my long-time friend from...
by Minter Dial | Jan 7, 2013 | New Tech, Responsibility
Digital IQEven if the sector in which you work isn’t directly technological, leading managers must walk the talk in terms of technology in order to understand the true digital opportunities out there. Managers must upgrade their de facto Digital IQ....