by Minter Dial | Oct 26, 2012 | Marketing
As Google continues to play with its algorithm, so must the spin masters, voodoo marketers and link farmers go fishing in other ponds. One of the chosen areas on which many choose to jump seems to be the content marketing bandwagon. As with all these...
by Minter Dial | Sep 26, 2012 | Responsibility, Social Media
Groundwork for digital marketing The first things a CEO needs to evaluate, in order to create and apply an effective digital marketing strategy, are threefold: A very clear objective of what he/she wishes to achieve in digital that the company...
by Minter Dial | Sep 14, 2012 | Leadership
Over the last ten years, what are the two most inspiring business successes out there? Great, enduring but how copiable? I would imagine that in a poll, in the Western world in any event, the two most common answers would be Apple and Google. What do you think?...
by Minter Dial | Jul 31, 2012 | Social Media
On the heels of the bloody 2Q earnings report by Facebook, the subject of the Facebook phone has become a hot topic, promptly denied by Mark Zuckerberg. The question of the Facebook phone garners a good amount of negativity, probably associated with a fear for...
by Minter Dial | Jul 30, 2012 | Responsibility, Social Media
When talking digital marketing with companies, I tend to come across two general postures: those who are fighting for more funds and more people (to man the keyboards) and those who have been assigned the task of bulking up their digital marketing efforts. Unfunded...
How do I delete all my photos from Google Photos (in bulk) without deleting my Google account?
