Conde Nast (CN) announced this initiative a year and a half ago and, in early September 2016, finally relaunched Style.com — owned by FARFETCH since 2017 — but only as a pilot in the eComm savvy market in the UK. The rollout in the US and rest of Europe...
It’s fascinating to see how companies continue to use email. The why they use email as a marketing tool is obvious: it’s cheap and effective. However, just because it’s so cheap, it’s appalling to see how many companies/brands wreck the...
Black Friday and Cyber Monday 2015 have come and gone. If they are cited as two distinct days, de facto, they have almost merged to become at least a long weekend, if not a week-long bonanza. Presumably each brand who participated will now be going over the results...
This MasterCard MasterPass full page ad below was on the back of Section A of the Wall Street Journal (US edition) this past Saturday. It’s the express line online It really caught my attention for a number of reasons, not least of which is because it features a...
Minter Dialogue Episode #118 — This interview is with Kevin Ryan, a serial and highly successful entrepreneur. Kevin is the founder and Chairman of GILT, the luxury flash sale members-only site with over 9 million members, as well as the founder of Business Insider...