Top trends for marketing in 2014

The beginning of the year is time to take stock of new initiatives and directions. I started with a post on the 3 key words for 2014.  While there is nothing flagrantly new in the items I am promoting as being the top trends for marketing, this year, there is a...

Finding Your North – Branding In A Confused World

In this chaotic world, we are besieged by information and multi-channel communications. Every day there is a new digital device, platform or social network being created.  And, there could be a crisis lurking behind any corporate communication, commercial launch,...

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