by Minter Dial | Aug 20, 2015 | Retail
Louis Vuitton, part of the LVMH Group, is a beautiful luxury brand. With over $10 billion in annual sales (Forbes May 2015), it is a bona fide reference for luxury. According to Interbrand, Louis Vuitton is in fact the top valued luxury brand in the world. Quite...
by Minter Dial | Nov 9, 2014 | Minter Dialogue, Podcast
Minter Dialogue Episode #120 This interview is with Steve Grout, CEO of Tangent Snowball, a digital agency based in the UK with some 115 employees, and specialized in connecting data, technology and creativity with strategy. In this interview, Steve and I...
by Minter Dial | Jul 22, 2013 | Marketing
Where is the sweet spot for luxury brands in digital marketing? I know that not a few luxury brands have been asking themselves this and other related questions about luxury brands digital marketing: How important is the brand’s “institutional”...