social media | Minter Dial

Hard touch, soft touch. How touchy are you? Meeting the digital dial.

by Minter Dial | Jul 9, 2012 | Social Media

You would have thought that with a last name Dial, I would be all over the idea of a digital dial? For the past few years, however, I have been errant. In essence, I have been pressing the fast forward button on the iPhone video as if it were a button on a physical...

Hatch, Match and Dispatch – a social media policy brewing

by Minter Dial | Jun 26, 2012 | Responsibility, Social Media

Don’t you wish there were some easy rule of thumb to manage your social media strategy? Batten down the hatch or open up the valves? I had a lovely catch up with Harry, an old friend from school, last week and we discussed the French saying “to live...

When social networking is all the rage in the News!

by Minter Dial | Jun 10, 2012 | Social Media

This Saturday’s front page of the UK Daily Mail (June 9, 2012) featured two headline stories (below the FREE DVD promotion) both of which concerned social media. One story is regarding Facebook and the second is about Twitter. Neither of the stories...

Photos, images and the battle in the Cloud

by Minter Dial | Jun 6, 2012 | Social Media

Dropbox recently invited its 50+ million subscribers (source: Dropbox fact sheet) to upload their photos resident on their mobile devices up into their Dropbox account in the cloud. As an incentive, Dropbox offers up to 3GB of extra memory. I’ve just done that...

Human media or social media? Have you figured out the new prime time?

by Minter Dial | Jun 4, 2012 | Social Media

Social media is really just an extension of us! One of the biggest mistakes one can make in social media marketing is to think that because you are active, you will “win” over the fans. Not only can hyperactivity be penalized as spam, but it is,...