Disrupting the Tradespeople Market with Rated People’s CEO Celia Francis (MDE290)

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Minter Dialogue with Celia Francis

Celia Francis is CEO of Rated People, a marketplace in the UK for tradespeople, such as plumbers and electricians. Rated People is a disruptive player, making waves. In this interview with Celia, we look at the challenges of setting up and driving this business in a £50B market, how to create a trusted network, build up the consumer demand with 31 different trades in as many neighbourhoods as possible in the UK. We also explore how Rated People does its marketing, and tackles issues such as machine learning. A world of opportunities with lessons to be learned. Below, you’ll find the show notes and, of course, you are invited to comment. If you liked the podcast, please take a moment to go over to iTunes to rate it.

To connect with Celia Francis:

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Meanwhile, you can find my other interviews on the Minter Dialogue Radio Show in this podcast tab, on Buzzsprout or via iTunes. Please don’t be shy about rating this podcast on iTunes here! Music credit: The jingle at the beginning of the show is courtesy of my friend, Pierre Journel, author of the Guitar Channel. And, the new sign off music is “Finger Paint,” written and performed by Josh Saxe, produced by Chase Geiser. Here’s a link on iTunes. I invite you to take a spin on Pierre’s podcast or listen to more of Josh’s music!

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