by Minter Dial | Mar 10, 2016 | Internet of Things, Sports
[Check for the update at the end of the post] With the rise of smart devices, the internet of things and connected objects, we are seeing many brands jump into the foray. For the last few years, I have been able to geek out AND play tennis (two of my...
by Minter Dial | Mar 8, 2016 | Leadership
As Chris Brogan explained in his 2010 book, Trust Agents, trust is the new currency for brands. To the extent the polls continue to show that trust of business executives, salespeople and marketers remains dramatically low in polls from all nature of countries [Gallup...
by Minter Dial | Mar 6, 2016 | Blockchain, Cyber Security, Minter Dialogue, Podcast
Minter Dialogue Episode #185 This interview is with Chris Bates, Chief Security Officer at Bitland, an NGO that uses the blockchain technology to help register the cadastre of land, with a focus on African countries — specifically Ghana — for now. In this stimulating...
by Minter Dial | Mar 3, 2016 | Marketing, Meaningfulness
There has been much written about the need to create legitimate, powerful and engaging brand content. Finding and expressing meaning, meanwhile, is not so easy to do. Some brands hire “intelligent” consultants and agencies to craft clever advertising...
by Minter Dial | Mar 2, 2016 | Leadership, Meaningfulness
These are interesting days, any way you cut it. Whether it’s the latest new tech innovations, magnificent astronomical discoveries, an ever-present terrorist threat, looming election fever in multiple countries or the fear of a financial bubble...
