by Minter Dial | Jan 18, 2013 | Leadership
Coming out of the Christmas period, you probably had your fill of the three wise men. My favorite crack I heard was “A virgin birth I can believe, but finding three wise men?” {Click to Tweet} As readers of this blog will know, there is a reason why...
by Minter Dial | Jan 15, 2013 | Marketing
Many brand marketers would love to create a viral video or viral marketing program, right? There is potentially an easy recipe if you analyze some of the past successes. But, beware, it might cost you! The viral marketing controversy There is rarely a better way...
by Minter Dial | Jan 13, 2013 | Minter Dialogue, Podcast
Minter Dialogue #48 Through the looking glass This interview is with Brian Solis, author of Engage!, The End of Business as Usual as well as the marvelous Conversation Prism (right, and now in its third version). In this podcast, recorded in Paris ahead of the...
by Minter Dial | Jan 11, 2013 | Minter Dialogue, Podcast
Minter Dialogue #46 This interview is with Scott Weitz, founder and CEO of Driver Digital, specialized in driving viewers and interaction with video media across all measure of platforms. Previously, Scott founded Driver Media with my long-time friend from...
by Minter Dial | Jan 8, 2013 | Minter Dialogue, Podcast
Minter Dialogue #47 This interview is with Kathleen (Gillin) Mitchell, a former colleague from my L’Oreal days and now head of EMEA for Stella and Dot, an innovative company, founded by Jessica Herrin, that is built on a direct sales model merged with social and...
