by Minter Dial | May 6, 2021 | Artificial Intelligence (AI), Cyber Security, Futureproof, Marketing
I attended the Pega World Inspire 2021 which, for the second year in a row, was held online. Let’s hope in 2022, it’ll be back in person (Las Vegas!). It was, overall, a highly polished and high-speed 2.5-hour affair with a lot of content delivered. I...
by Minter Dial | May 2, 2021 | Minter Dialogue, Podcast
Minter Dialogue with Jeffrey Shaw Jeffrey Shaw is a coach for small businesses, brand management consultant, TEDx speaker, host of The Self Employed Life Podcast as well as an author, with his newest book, The Self-Employed Life, Business and Personal Development...
by Minter Dial | Apr 28, 2021 | Branding, Ethics, Marketing, Meaningfulness
With purpose being all the rage these days, it’s normal to start hearing about wild and crazy purposes being bandied about. On one end of the scale, you’ve got grand missions like: “To stop Ocean Plastic by gathering a billion people together to monetize...
by Minter Dial | Apr 25, 2021 | Leadership, Minter Dialogue, Podcast, Sports
Minter Dialogue with Lee Mears Lee Mears is a hooker of repute. He played sixteen years as a professional rugby player, appearing in 263 matches for the Bath Rugby Club, earning 42 international caps representing England and playing for the prestigious British and...
by Minter Dial | Apr 21, 2021 | Artificial Intelligence (AI), Ethics, Marketing, Social Media
After a spate of emails from a fairly large portal site (it’s ranked around 50,000th on Alexa worldwide), I was appalled at the number of marketing sins they have committed. Either this organization is doing so intentionally, which is borderline unethical, or...