by Minter Dial | Oct 11, 2009 | Business, Marketing
Here are some more ideas for the mainstream media (MSM) to kick into high gear with their online community. With media titles dying or falling fallow on a daily basis, the MSM crisis seems just now to be hitting full stride. The number of recent closures has been...
by Minter Dial | Sep 23, 2009 | Branding, Marketing
I love brands… Yes, I do; but, it would seem that, especially over the span of the latest economic crisis, the “consumer” has become decidedly less enchanted with brands, per se. On the one hand, the crisis has accentuated the need for consumers (and...
by Minter Dial | Aug 23, 2009 | Entertainment, Marketing
Here’s a wine whose owner did not worry much about the Anglophone buyers. No further comment. Costs around 4 euros. From Haut Fitou, Cascastel des Corbieres, “The Master Wine Growers of Paradise” CONTACT: info@cascastel.com 11360 Cascatel Des...
by Minter Dial | Aug 15, 2009 | Health, Marketing, Travel
As the world awaits for the onslaught of the swine flu [porcine flu, aka A(H1N1)], there are going to be evident winners and losers. The losers? Basically all of us: consumers, society at large and business (especially with poor cash flow), if the epidemic does come...
by Minter Dial | Aug 14, 2009 | Marketing, Travel
Raù, a trendy ‘Mediterranean’ restaurant in the heart of Naples, boasts a fairly novel concept: “Emotional Food.” While we did not get a chance to try the place and experience the food, I was struck by how ‘on trend’ the concept was...
by Minter Dial | Aug 8, 2009 | Marketing
A long line formed outside Ladurée, rue Royale, Paris I have long worked right next to the Ladurée, the famed French patisserie, on rue Royale, the site of the company’s very first store at its founding in 1862. If there is one place which incarnates Paris in...