by Minter Dial | Oct 22, 2008 | Marketing, Travel
Airline Ads — the good, the bad and the luxury In these trying economic times, one of the industries that will inevitably be hit hard (again), will be the airline industry. Whether for personal or business travel, there is likely to be a good amount of seat-belt...
by Minter Dial | Oct 13, 2008 | Business, Marketing, Mobile, Podcast, Politics
Despite the sleek look & feel, I know that the Apple iPhone is still not perfect for my needs, so I have resisted the temptation thus far. Instead, I am content to max out my iPod. Although the agenda and contacts are weak applications in the Apple mobile...
by Minter Dial | Oct 11, 2008 | Business, Marketing, Social Media
Facebook – what book value? Don’t take it at FaceValue! The news is out that Facebook is in the throes of a severe management crisis. Five of the top managers have left, including co-founder Dustin Moskovitz (October 3 2008) who has taken with him star...
by Minter Dial | Oct 8, 2008 | Branding, Business, Marketing, Travel
Airline competition and inflight entertainment are you on board? As the competition for airline passenger dollars is only going to get worse — between higher oil costs, personnel issues & union negotiations, terrorism threats, ecological considerations [not...
by Minter Dial | Oct 5, 2008 | Marketing
Some journeys cannot be put into words. New York, 3 a.m. Blues in C Have you all seen this absolutely fantastic advertisement from Louis Vuitton? In this ad above, we have Keith Richards photographed by Annie Leibovitz. It is a forceful combination of an experience, a...
by Minter Dial | Aug 13, 2008 | Branding, Business, Marketing
Ever thought about dressing up your bottle? Here’s a cross-marketing campaign that caught my eye. When pouring out this Perrier bottle (sorry that the shot isn’t in focus) at a bar outside the beautiful Chateau of Sully-sur-Loire (in the Loiret), I found...