by Minter Dial | May 2, 2013 | Minter Dialogue, Social Media
Minter Dialogue #59 This interview is with Valorie Reavis, the founder of the LinkUp Marketing Agency, based in Belmont Shore California, and dedicated to an industry I know only too well: hair and beauty! Valorie is also the mastermind behind the Shout Lounge, a...
by Minter Dial | Apr 30, 2013 | Social Media
The number of unwanted solicitations we all receive via the email inbox — despite ever-improving spam filters — is such a waste of time. According to Pingdom, there are some 2.2 billion email users and 144 billion emails sent per day. According to...
by Minter Dial | Apr 29, 2013 | Social Media
Online influence measurement systems and schemes remain a hotly debated area. Intellectually, we understand that real influence is, of course, is a blend of off and online. Influence is also highly contextual. Influence is subdivisible into spheres of influence....
by Minter Dial | Apr 12, 2013 | Social Media
Guest post by Yendi Dial Recently, on my favorite TV channel in France, ARTe, I came across a programme named ”Philosophie” on the Art of Conversation. Isn’t it so French l’art de la conversation? The French love to talk, discuss, debate, converse about all...
by Minter Dial | Apr 2, 2013 | Social Media
If you want to get your message out, there is nothing like good word of mouth. But, when the recommendation is out of the mouth of an influencer, that’s word of mouth on steroids. {Click to Tweet!} So how, as a brand marketer, can you...
by Minter Dial | Mar 27, 2013 | Social Media
I was invited to give a keynote speech in Moscow in February at the multimedia headquarters of the Russian news agency RIA Novosti (RN). There I met Valery Levchenko, Deputy Editor in Chief responsible for external relations, and a few members of the RN social media...