Minter Dial

Internet Privacy – How does your knowledge and behavior stack up?

by Minter Dial | Jul 23, 2015 | Cyber Security, New Tech

Ever wondered how to secure your privacy online? You are not alone. However, it's clear that the vast majority of people are using digital tools and devices without really knowing the real consequences. It's a very confusing world and consumers are generally getting...

How to set yourself up for success at your new job

by Minter Dial | Jul 21, 2015 | Leadership

In a fabulous 2008 HBR article, "How Star Women Build Portable Skills," written by HBS Professor Boris Groysberg, he describes how women (Wall Street analysts) were more likely to ask the tough questions before being hired. Women look at the culture of a...

Robert Hernandez (USC Annenberg) and the state of journalism (MDE155)

by Minter Dial | Jul 19, 2015 | Minter Dialogue, Responsibility, Social Media

Minter Dialogue Episode #155 This interview is with Robert Hernandez, Associate Professor of Professional Practice at USC Annenberg School for Communication. In this conversation, Robert and I discuss the state of journalism, how students of journalism are getting...

Customer satisfaction – How to value and evaluate it?

by Minter Dial | Jul 16, 2015 | Marketing

In today's busy life where customers have a lot of choice, a heightened level of impatience and limited resources, it is ever more difficult for a brand to achieve consistent customer satisfaction and lasting loyalty, much less customer advocacy. Among the available...

“The digital disruption will be greater in France than in other countries” by @martelf

by Minter Dial | Jul 14, 2015 | New Tech

In a speech delivered on the occasion of Yahoo's 20th anniversary, Frédéric Martel, journalist (NPR, France Culture) and author (Smart, Survey of the internets Stock editions, April 2014), said a sentence that piqued my interest: Every time I return from my travels...

Andrew Grill – Getting the social mindset to drive your business (MDE154)

by Minter Dial | Jul 12, 2015 | Minter Dialogue, Social Media

Minter Dialogue Episode #154 — This interview is with Andrew Grill, IBM Global Managing Partner for Social Consulting. A repeat guest (my first podcast with Andrew here) on the show and keynote speaker of worldwide renown, Andrew and I discuss digital literacy of...

One of the great advantages of eCommerce: it does depend on…

by Minter Dial | Jul 9, 2015 | Retail

As companies continue to ramp up their eCommerce efforts, there seems to be no end to the teething pains. Coming to grips with the omni/multi/ubiquitous channel customer is no easy feat. But, in an aha moment, it struck me that one of the most singularly great...

Influence marketing – Online influencers of brands revealed… What should brands be doing with their influencers?

by Minter Dial | Jul 7, 2015 | Social Media

Influence marketing remains a field still a little fuzzy for many leaders, but it continues to grow. As yet, it is a 'young' concept in that there is no standard for or even common understanding of influence. There are a number of tools -- more or less specialized --...

Tracey Follows – understanding future trends for long-term strategic planning (MDE153)

by Minter Dial | Jul 5, 2015 | Minter Dialogue, Podcast

Minter Dialogue Episode #153 — This interview is with Tracey Follows, a professional futurist, specialising in brand, communications and media futures, running the Any Day Now agency. She has worked with Google, Telefonica and a host of tech start-ups, and is the...

4 real reasons why and when you need to compromise, even when you think you are right!

by Minter Dial | Jul 2, 2015 | Leadership

Compromise can be such a dirty word, among purists, in particular. Aside from being the chronic condition of politicians and bureaucrats, compromise smacks of mediocrity, being average, selecting the middle road. The word, as a verb, gets even worse....

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