by Minter Dial | Feb 2, 2020 | Branding, Meaningfulness, Minter Dialogue, Podcast
Minter Dialogue with Maria Garrido Maria Garrido is SVP of Vivendi, in charge of the Brand Marketing practice. She’s also Global Chief Insights and Analytics Officer for the Havas Group, and champion of the Meaningful Brands global study. In this conversation,...
by Minter Dial | Sep 9, 2019 | Branding
Without a good product, your brand won’t survive long. Without a great product, you won’t survive long-term. But what goes into a great product –including the surround-sound service — is far harder to achieve than just making sure the shampoo...
by Minter Dial | Jul 21, 2019 | Minter Dialogue, Podcast, Responsibility
Minter Dialogue with Sophie Devonshire Sophie Devonshire is CEO of The Caffeine Partnership, an award-winning strategic consultancy, specialised in brand-led business growth. Sophie is also a keynote speaker and author, having written 📖 Superfast, Lead at...
by Minter Dial | Feb 10, 2019 | Branding, Minter Dialogue, Podcast
Minter Dialogue with Marty Neumeier Marty Neumeier is a best-selling author who has penned such well-known books as The Brand Gap, The Brand Flip and MetaSkills. His latest book is a ‘business thriller’ called, Scramble, How agile strategy can build epic...
by Minter Dial | Jan 10, 2019 | Education
My Top 10 Blog Roll Here are the top 10 blog posts on MinterDial.com for 2018 by number of unique pageviews. I’ve decided to lay them out in reverse order. Drum roll: 10. COMMERCE. What are the eCommerce Business Models? (2012) 9. COMMUNICATION. Moving to...