by Minter Dial | Jul 26, 2012 | Social Media
As Facebook prepares for its first quarterly earnings (2Q) report (Yahoo News), Zuckerberg and Co. are going to be confronted with managing the third audience — shareholders — to whom all public companies need to communicate in a quarterly ritual. Aside...
by Minter Dial | Jul 23, 2012 | Social Media
Getting personal Marketers and corporations are just going to have to get comfortable with the personal side. To the extent that clients are looking for any excuse not to buy the more expensive proposition, brands need to give and prove their value. There...
by Minter Dial | Jul 18, 2012 | Politics
As I travel around the world and work in different organizations, I see women and men trying to get to grips with the trifecta of problems (aka excuses) as to why business is not going as well as they would like: no time no resources no luck Ok, perhaps, that’s...
by Minter Dial | Jul 16, 2012 | Social Media
Minter Dialogue #31 This interview is with my old colleague and friend, Dominic Tremblay, who left L’Oreal to launch his own creative agency, Tuxedo. Dominic is on the cutting edge of marketing and digital marketing, in particular. His agency has gained huge...
by Minter Dial | Jul 10, 2012 | Social Media
Have you ever heard or said either of these excuses? “We’re so lean we don’t have the budget”or”You understand, we’re behind on our targets, so we don’t have any more budget” I think it’s highly unlikely you...