by Minter Dial | Mar 2, 2014 | Minter Dialogue, Podcast
Minter Dialogue Episode #92 This interview is with Nicolas Gaudreau, CMO of Yellow Pages Group in Canada. Based in Montreal and a former INSEAD classmate, Nicolas has been at the marketing helm through a most intensive digital transformation. In this interview we talk...
by Minter Dial | Feb 12, 2014 | Minter Dialogue, Podcast
Minter Dialogue Episode #90 This interview is with Karan Behal, founder and CEO of Pretty Secrets, an eCommerce site serving India with lingerie, nightwear, swimwear and more. Aside from being part of the burgeoning movement online, Pretty Secrets is quite the...
by Minter Dial | Jan 22, 2014 | Branding
Having read the compelling biography on Jeff Bezos, ‘The Everything Store: Jeff Bezos and the Age of Amazon” by Brad Stone, I came away believing that Amazon is a long-term short and the main reason pertains to the Amazon Brand. I must qualify that it...
by Minter Dial | Jan 13, 2014 | Retail
I was struck by an article in the UK Metro daily newspaper headlined, “Discount culture is to blame for M&S woes.” Three of the major retailers in the UK (Tesco, Morrisons and M&S) announced negative results, despite indications that the UK...
by Minter Dial | Dec 18, 2013 | Marketing
One of the main problems for alcohol companies on the web is getting consumers to get through the age verification process or what is called the “age gate.” On the hand, these brands need to comply with the law and to demonstrate good faith about drinking...
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