by Minter Dial | Mar 26, 2013 | Social Media
If you want to know how to grow your Twitter following, I observe that there are five clear methods to do so. The bad news is that there is no free and easy path, unless you are perhaps already a mega star. Whether you represent a brand or are an individual, gaining...
by Minter Dial | Mar 21, 2013 | Social Media
Minter Dialogue #55 If you are interested in the world of digital media and the making of great videos, you’ll want to listen up to this interview. It’s with Alex Connock, Managing Director of Shine On Digital (Multiplatform TV/Video Digital Agency)...
by Minter Dial | Mar 20, 2013 | Social Media
This interview with Jennifer Preston, Social Media Editor at the New York Times, was conducted by my good friend, Olivier Cimelière, who translated and posted it on his fabulous blog Le Blog du Communicant 2.0. You can find the French version article here:...
by Minter Dial | Mar 13, 2013 | Marketing, Responsibility
Digital marketing budgets and costs are bound to rise. As mainstream organizations shift their resources into the digital channels, the ipso facto consequence is that costs are going to increase. Demand will push up prices, especially since there is...
by Minter Dial | Mar 1, 2013 | Social Media
The right digital marketing mindset is an elusive concept in a world of short-term results. As companies continue to pour resources into their digital marketing efforts, the pressure is heightening on marketers and agencies to perform. Briefs — even...